The Clothing Brand That Takes Years Instead of Days to Develop a Product - Here’s Why Our Customers Are Obsessed

Elise, 5'6

If you’re tired of clothes that fit poorly, wear out fast, or feel like they’re designed for a mannequin instead of a real person, you’re not alone.

At Snag, we’re committed to flipping the script on what clothing should be. With a revolutionary approach to design, we’re setting a new standard—and customers are taking notice.

The Secret to Clothes That Truly Fit? Our Revolutionary Design Process

While most fashion brands start their design process on a single “sample” size and then scale it up or down, we knew this wasn’t the way to get clothes that fit every body comfortably.

Instead, we design on a size 22 and individually tailor every single size. Each size has its own unique fit model, meaning every inch and curve is carefully considered from the ground up. No more awkward squeezing, pulling, or adjusting—our clothes are made to fit your body right, the first time. With this level of precision, our clothes not only fit better but also allow you to feel more confident.

Nothing beats the feeling of clothes that fit perfectly from the moment you try them on. When the fashion industry’s average return rate is a shocking 30%, our return rate is only 2%—proof that when we say “true to size,” we mean it.

Full Cup Bra - Black - Snag

Years in the Making—Because Perfecting Fit Takes Time

We’re serious about getting it right. Some of our pieces, like our bras and jeans, took years to perfect. Our bras, for example, were in development for three years, refining every detail until they delivered the perfect balance of support and comfort for each size. We won’t put anything out there until we know it’s perfect, which means you can rely on our pieces to fit as if they were custom-made for you.

Teni, 5'6

No Compromise on Quality—Clothes You Can Pass Down

Fast fashion might be about quick trends and disposable wear, but we’re committed to timeless quality. We use only the highest-grade materials, chosen for their durability, comfort, and feel.

Our fabrics and finishes are designed to retain their quality and shape, meaning you’ll have pieces that stand the test of time. Imagine passing down a favourite pair of jeans or a beautiful blazer that still looks fresh and holds its shape. That’s the level of quality we’re aiming for.

Ethical Production That Puts People and the Planet First

We don’t just care about our customers—we’re equally dedicated to our people and the planet. That’s why we only work with factories that share our values for ethical labour practices and environmental sustainability. We believe that high-quality clothing shouldn’t come at the cost of workers’ rights or environmental health, and every item we create reflects our commitment to responsible production.

Fishnet Top - Alanis - Snag

Clothes That Actually Fit—And Feel Incredible

What sets us apart isn’t just fit or quality; it’s the confidence and comfort our clothes bring to your everyday life. Because when you don’t have to fight to get into your clothes or worry about whether they’ll last, you’re left with pieces that you love, wear, and rely on.

So if you’re tired of clothes that don’t live up to the hype, try out what’s been called a “perfect fit revolution.”

Say goodbye to settling and hello to clothes that celebrate your shape, match your lifestyle, and stay beautiful for years to come. This is what clothing was always meant to be.